Confident Reading, Guaranteed
Ello listens to your child read from real books, teaches them, motivates them, and builds their reading confidence.
$24.99 per month
How Ello Works
- Grab a book from your box and open the Ello App
- Your child reads out loud to Ello
- Watch Ello coach your child into a confident, capable reader
5 Books delivered each month. Your first month is $4.99.
The world’s first virtual reading coach that works with real books
Other apps talk, Ello listens
Other reading apps either teach isolated skills such as letter recognition, or they read to your child. That’s not enough. With Ello, your child reads out loud, just like they would with their teachers or literacy specialists.
First-of-its-kind AI technology
Ello uses patent-pending speech recognition and adaptive learning technology to engage with your child while they develop critical reading skills.
Real books, quality screen time
When children make a personal connection with a real book, their natural, joyful curiosity flourishes. Ello elevates the book, instead of distracting your child from it.
How an Ello Subscription Works
Choosing Your Reward
Every month, your child can select a prize with the points they earn reading.
Reading is the gateway to learning
Statistics every parent should know
- Children are 2x more likely to drop out of high school if they are not a proficient reader by the end of 3rd grade.
- Children are 4x more likely to remain a poor reader through 4th grade if they are behind in 1st grade.
- Children are exposed to 78k more words each year when they read at least 1 book each day.
- Reading skills have stalled during the pandemic. Reading fluency in the U.S. is roughly 30 percent behind what would be expected in a typical year.
No more guesswork - perfect books, delivered
‘Just right’ books are hard to find. Each month, our reading experts hand-select 5 delightful books your child will love, at just the right level to help them grow.
Frequently Asked Questions
How much is Ello?
Ello with e-books is priced at $14.99 per month, or currently at $139 per year (23% off).
What’s included in my membership?
Ello with E-books includes:
- Full App access with digital coaching powered by Adaptive Learn Technology
- Ello’s library of decodable books
- Digital prizes for your child’s progress
What age range is Ello designed for?
Right now, Ello offers books on reading levels Kindergarten to 3rd grade. Generally, Ello works best for children 4–8 years of age but it depends on their reading ability. If they can read the sentence “I am a cat,” they are ready for our earliest level of books!
How does the Ello app work?
Ello helps early readers break down learning barriers by combining artificial intelligence and speech recognition technology to make Ello come to life. Ello provides support when your child needs help reading, gentle corrections when they make errors, and motivation to keep your child engaged.
Is Ello good for kids with dyslexia?
Ello’s instructional method was developed by reading specialists with backgrounds in dyslexia intervention and uses direct, explicit, and sequential phonics instruction. This is exactly what research shows works for helping children with dyslexia learn how to read.
What literacy strategies do you use to support my child?
Ello uses proven, phonics-based reading strategies to help your child decode words and develop fluency.
What device is required for Ello?
The Ello app works on iPhones and iPads running iOS 14 and newer.
How do you determine my child's reading level?
We’ll ask you a short series of questions after you sign up, and use the answers to estimate your child’s reading level. As they progress, Ello will automatically adjust to match their level.
The books are too hard or too easy. How do I change the reading level for my child?
You can change your child's reading level here.
What data do you collect?
If you choose to allow it, we process the audio of your child reading so that Ello can provide real-time support and motivation, and so your child can access certain features of the app, such as listening to themselves read.